Category Archives

Customer Experience

Why real estate agents need to tell stories, not sell promotions right now

After five weeks down the coast*, I came home to a letterbox stuffed full of real estate flyers. Every single one of them talked about themselves – their Google reviews, their qualifications and th...

After five weeks down the coast*, I came home to a letterbox stuffed full of real estate flyers. Every single one of th...

What does coming out of COVID-19 look like and what should agents do now?

How badly has COVID-19 affected the property market, how long will it take for the market to get ‘back to normal’ and what on earth can agents do right now when so much is out of their control? Ou...

How badly has COVID-19 affected the property market, how long will it take for the market to get ‘back to normal’ an...

Why call lists don’t build relationships

Have you ever been to marriage counselling? I’m not going to air any awkward dirty laundry - it’s far too dreary. But the thing that astonished me back at the time was summed up in this one key l...

Have you ever been to marriage counselling? I’m not going to air any awkward dirty laundry - it’s far too dreary. B...

Innovation versus Legislation: is proptech also disrupting government?

I was delighted to moderate the Innovation versus Legislation panel at the recent REINSW Proptech Lunch. It was a great discussion that covered a range of challenging topics. Buckle in for this. It's...

I was delighted to moderate the Innovation versus Legislation panel at the recent REINSW Proptech Lunch. It was a great...

Is your PM team elevating or anchoring your business?

Is the property management team in your business an asset that’s growing the value of your business or an anchor that’s holding you down? New research shows that for close to 25% of Austr...

Is the property management team in your business an asset that’s growing the value of your business or an anchor ...

Why does real estate make everyone so crazy?

Most agents - so the story goes - get into real estate because they love property and they love helping people. And the chance to earn a small fortune is pretty alluring too.  But within just...

Most agents - so the story goes - get into real estate because they love property and they love helping people. And the...